To create a platform for local handicrafts in the global market, Nagaland’s rich textile heritage, including the unique and sustainable Naga textiles and fibre, has been showcased at the prestigious Texworld Paris 2004 held at Porte De Versailles, Paris from July 1 to 3.
This was facilitated by the North Eastern Handicrafts and Handlooms Development Corporation (NEHHDC), Ministry of Development of North Eastern Region (DoNER), and the Handloom Export Promotion Council (HEPC).
One of the highlights of the event was the showcasing of Nettle fibre, a distinctive and eco-friendly material from Nagaland, presented by the Entrepreneurs Associates Natural Food & Handicraft Enterprise (EANFER).
The Texworld is a major international fair for fabrics, textiles, and accessories held biannually. It showcases a wide range of materials for fashion, from basics to high-end creations, and attracts professionals worldwide, including designers, buyers, and manufacturers.
Focusing on trends, innovations, and sustainable practices in the textile industry, the fair is a major event for networking, discovering new suppliers, and gaining insights into upcoming textile trends.
EANFER director Neikule Doulo termed the event as a wonderful platform to showcase indigenous handiworks to the global audience, and hoped that the world would appreciate the creativity of local communities and the ingenuity of their works.
NEHHDC executive business development Lucy Bora said the corporation was delighted to participate in the prestigious Texworld Paris 2024. She pointed out that the participation underscored NEHHDC’s commitment to promoting traditional crafts and sustainable practices globally.
Stating this in a press release, The Entrepreneurs Associates (TEA) claimed that for the past 24 years it was committed to creating livelihood opportunities for the people of Northeast. Understanding that markets were critical for long-term sustainability of any community it works with, TEA developed its private marketing company EANFER to link communities with markets. The EANFER team led by its director Neikule Doulo had been creating market linkages for farmers, weavers, entrepreneurs, and artisans.
TEA assured that it was committed to contributing to the promotion and growth of cultural exchange and appreciation for indigenous craftsmanship within the global textile industry.
It hoped to achieve this through its marketing company EANFER, which aimed to bring indigenous products to the national and international markets, promoting sustainable development and cultural heritage.