Business NewsAtoqa tea estate grows, eyes tourism in Niuland

Atoqa tea estate grows, eyes tourism in Niuland

DIMAPUR: Atoqa Tea Factory and Estate is growing steadily and aims to expand into tourism, according to a press release issued by the media and publicity cell of Global Network Group (GNG), Dimapur.
Speaking at an official event during the Governor Nand Kishore Yadav visit, GNG general manager Tonoto Zhimomi highlighted the achievements and future plans of the tea estate. The event was attended by Niuland deputy commissioner, along with other dignitaries and community leaders.
Established in 2021, Atoqa Tea Factory and Estate is the first Farmer Producer Organisation (FPO)-based bought leaf tea factory in the region. It is licensed by the Tea Board of India with a capacity of 5 lakh kilograms. At present, the factory produces around 2 to 3 lakh kilograms of tea every year and promotes tea cultivation in the district.
The estate supports 15 villages and covers about 900 acres of tea plantation in Niuland district. It works with more than 150 small tea growers and provides jobs to around 600 to 800 workers. Many of the workers are tribal women, showing the project’s focus on women empowerment and rural development.
As part of its growth plan, the group has launched its own tea brand, “North East Brews.” Its main product, Nagaland Gold CTC Black Tea, features Indian football legend Baichung Bhutia as brand ambassador. The brand aims to promote the unique taste of Nagaland tea to a wider market.
GNG is also focusing on tourism. The estate has started a tea tourism project with the development of “The Tea Courtyard,” a 10,000 square feet all-weather venue for events. Plans are underway to build 15 cottage rooms by December, ahead of the Hornbill Festival. Visitors will be able to enjoy tea tasting and factory tours.
In addition, the group plans to organize the first Amur Falcon Festival at Nikhekhu village in early November.
The group also highlighted the tourism potential of Niuland district and suggested developing several locations, including Japan Kiyito Hill, Kohoxu village waterfall, natural water bodies, and Niuland Peak at Ghokuto village. Other proposals include a cultural amphitheatre at Nihokhu and the development of coffee tourism.

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